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Discover Why U.S. Cotton is “The Cotton the World Trusts” at the COTTON USA™ Booth M 520 at TITAS in Taipei

Northeast Asia, Global
COTTON USA booth at Taipei Innovative Textile Application Show 2023

Cotton Council International (CCI) will showcase U.S. cotton at the esteemed Taipei Innovative Textile Application Show 2023 (TITAS) from Oct. 17 – 19 at the Taipei World Trade Center Nangang Exhibition Hall.

The COTTON USA™ booth at M 520 will feature a U.S. cotton-rich apparel collection by Taiwanese brands Story Wear and Mobo, which are both COTTON USA™ licensees and U.S. Cotton Trust Protocol members®. Prominent Taiwanese manufacturers Nien Hsing Textile and Chia Her Industrial will also display collections made with U.S. cotton fabric enhanced with TransDRY® and STORM DENIM™ technologies from Cotton Incorporated.

Taiwan has nearly 100 Trust Protocol members plus about 50 overseas subsidiaries. The Trust Protocol is the world’s first sustainable cotton fiber program to offer article-level supply chain transparency. As a voluntary, farm level, science-based sustainability program, it’s the only system that provides quantifiable, verifiable goals and measurement and drives continuous improvement in six key sustainability metrics – land use, soil carbon, water management, soil loss, greenhouse gas emissions and energy efficiency.

TITAS has been a staple in Taiwan since 1997. Despite the challenges posed by the global economic landscape, TITAS 2023 returns with a strong focus on innovation and sustainability, which will be addressed during an ICAC seminar on Oct. 18 and with a celebration of World Cotton Day by the Ministry of Economic Affairs in Taiwan. The 2023 show will include 381 exhibitors, occupying 952 booths, and over 70 international brands.